
Designed to maximize retail media performance across marketplaces including Amazon, Walmart, Instacart, and Target, Perpetua is an AI-powered eCommerce advertising platform. In line with strategic objectives like expansion, profitability, or brand recognition, it automates the formulation of campaigns and bid administration. Its done-for-you templates, user-friendly interface, and capacity to save time and money while producing expert outcomes are why I enjoy it.
- Manage ads across Amazon, Walmart, Instacart, and Target
- Detailed performance metrics and custom reporting tools.
- Drastically reduces manual PPC management work.
- Good onboarding, account management, and a responsive help team.
- Limited Organic SEO Tools
- Expensive for Small Sellers
Price: $695/month
Are you looking for an Unbiased Sellics Review 2025? Don’t worry, I’ve got you covered.
It’s easy to start an Amazon business. The real challenge is to grow your business and stand out from the competition. Growth today almost requires the use of multiple tools to get the right indicators at the right time for profitable business decisions.
How are you doing in the Amazon marketplace? Do you feel like all your hard work is going to waste?
Moving further in this Sellics review 2025, I will take you deeper into what you get with this tool. Sellics is among the top Amazon Marketing Packages, but it has not earned the place it deserves.
What is Sellics (Perpetua)?

A complete software platform called Sellics was created to help Amazon sellers manage and maximize several facets of their operations. It provides capabilities for inventory management, profit tracking, keyword research, and advertising automation.
Ascential plc, a specialized information, analytics, and eCommerce optimization company, purchased Sellics in April 2022. In order to improve its combined eCommerce advertising and analytics capabilities, Sellics was incorporated into Perpetua, Ascential’s digital commerce business arm, after the acquisition.
Established in Germany as a simple keyword ranking crawler, Sellics’ dream is to provide an insightful and integrated all-in-one solution that uses comprehensive optimization across all main performance metrics of the Amazon market.
The company has several important names among its customers, including Bosch, KW-Commerce, Chal-Tec, Private Label Journey, L’Oreal and Brita use AI-based technologies to boost Amazon’s sales and market share, backed by analytical analysis and automation focused on cutting-edge machine learning algorithms.
Since its inception in 2014, the platform has been supplemented with features over the years to become an all-in-one software solution for Amazon marketers.
Sellics (Perpetua) Features

AI-Powered Advertising Automation
Perpetua allows you to define high-level campaign goals such as sales growth, profit optimization, or brand awareness. The platform then automatically builds and manages your Amazon (or Walmart, Instacart, etc.) ad campaigns using machine learning. This means you don’t need to manually manage keyword targeting, match types, or bid settings.
Real-Time Bid Optimization
Perpetua’s engine continuously analyzes ad performance and adjusts keyword-level bids in real time. It optimizes for your chosen target ACoS (advertising cost of sale) or ROAS (return on ad spend). This ensures your budget is spent efficiently and that you’re not overbidding or losing out due to underbidding.
Multi-Marketplace Advertising Support
Unlike many Amazon-only tools, Perpetua supports multiple retail media platforms in one interface. You can manage ad campaigns not only for Amazon but also for Walmart, Instacart, and Target. This makes it ideal for omnichannel sellers looking to centralize ad management across eCommerce sites.
Creative Asset Management
For brands running video or display ads (especially on Amazon DSP), Perpetua allows you to upload and manage creative assets directly. You can A/B test different ad creatives and measure performance over time.
Perpetua Benchmarker Tool
This tool audits your Amazon ad performance and compares it with category-level benchmarks from over 20,000 Amazon categories. It identifies areas for improvement, such as low click-through rates, high cost-per-click, or inefficient spend, and gives you a performance grade relative to competitors.
Mobile App Support
Perpetua offers a mobile app so sellers and advertisers can track campaign performance and make changes on the go.
Goal-Driven Campaign Structuring
Campaigns are structured automatically based on your performance goals, not just ad formats. For example, if your goal is brand growth, it may prioritize impression share; for profit, it will minimize wasteful spending and focus on converting keywords.
Sellics (Perpetua) Pricing & Plan

Now, let’s talk about one important thing: pricing in this Sellics Review 2025
Before purchasing a package, you can test all the free features for 14 days (no Credit Card required). Sellics recommends that you test your Ranking Optimizer with two products. First, search for as many relevant keywords as you can.
Plan | Monthly Fee | Ad Spend Limit | Key Features |
---|---|---|---|
Essentials | $695 | Up to $10,000 | Includes all Essentials features plus hourly reporting, share-of-voice insights, revenue analysis, and client success team support |
Growth | $695 + % of ad spend | Over $10,000 | Includes all Essentials features plus hourly reporting, share-of-voice insights, revenue analysis, client success team support |
Premium | Custom | Over $500,000 | Includes all Essentials features plus hourly reporting, share-of-voice insights, revenue analysis, and client success team support |
Sellics (Perpetua) Pros And Cons
Pros
- AI-Driven Campaign Management
- Multi-Marketplace Support
- Real-Time Bid Optimization
- Comprehensive Reporting and Analytics
Cons
- Complexity for New Users
- Limited Organic SEO Tools
Sellics Reviews & Testimonials by Real Users & Customers
Who is Sellics ?
Sellics is an all-in-one Amazon sellers tool that covers the features like competitor monitoring, Sponsored Products manager, profit calculation, and organic or PPC sales, review management, keyword ranking tracker & inventory management.
How much does Sellics Cost ?
Sellics Pricing starts with $57 per month which goes up to $317 per month.
Does Sellics offer Free Trial?
Yes, Sellics offers a free trial for 14 days.
How can I cancel my Sellics account?
Sellics has a very easy to user interface &you can cancel your Sellics account any time. You have to log in to your account, find the account management page Under the subscription box, and click on terminate. Once you confirm your choice your Sellics account & Sellics Login stands to cancel.
Is Sellics secure?
Yes, Sellics is secure, Sellics complies with GDPR & USA Laws & hence all your data, transaction & credit card details are safe with Sellics.
How do I manage my Amazon reviews?
Click on Accounts & Lists on the top of the website, select the Amazon profile where you will find reviews, all the past activity will also be visible on this page, select reviews to see your reviews and comments posted by you, here you will have the option to delete or edit your reviews.
What is Amazon Sellics?
Sellics is an AI-based algorithm platform for Amazon Advertising optimization. The software with the help of several combinations like keyword clustering, sales forecasting while considering and other factors give your business optimum results.
Final Thoughts
If you want an analysis panel that gives you the approximate profitability of your products, plus handy features like a PPC administrator and a ranking tool, Sellics is the answer. The comparison between Sellics and AMZ Tracker has also improved significantly.
Perpetua offers powerful AI automation and cross-platform support, making it a great option for experienced sellers or agencies with larger budgets. However, its pricing and complexity may make it less ideal for small sellers or beginners who are just getting started with advertising.
Sellics puts everything you need in one place and makes it easy to access. Selling on Amazon can be a lot of work, and you have to make sure you’re keeping track of everything. Sellics does a great job. This is why I recommend Sellics.
You can follow Sellics on social media platforms, like Facebook, Twitter, Instagram, Youtube & Sellics Linkedin Page here.
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