What to offer, what to sell, what to offer. That’s one of the most significant concerns you’ll be asking yourself when constructing your online store. How do some stores wind up making 6 and seven figures while others have a huge, fat absolutely no? It comes down to having winning items. And thankfully, all you need to do is find one to succeed.
So in this post, I’m going to break down the three most convenient methods to discover gaining products (and the specific thing that assisted me to find my winning product). Time to get those dollar bills y’ all.
Find out how to find winning Shopify Products easily.
2 Easiest Ways to Find Winning Products Every Time
# 1. Screen Best-Selling Lists
The majority of online shops have best seller lists. This is clearly excellent for clients who wish to see the finest items an online store can use. But for online sellers, finest seller lists are a freaking goldmine.
And brand-new entrepreneurs do not exploit them enough.
Most say that the disadvantage to drop shipping is that everybody is selling the very same items as you. However I like to look at it with a glass half complete technique: if everybody’s offering the exact same things, you can quickly offer it too. And if you know what their best sellers are, then you can sell a winning product.
Here are a few examples of sites with public best seller lists.
So, I’m going to be a Captain Obvious and start with the apparent option first.
Amazon has bestseller lists for literally every classification. And not just that, but they’re upgraded every. single. hour.
You will find some brand products on bestseller lists like Lego and FujiFilm above. However, you can also find some unbranded products that are likewise quickly readily available.
Let’s take a glimpse at women’s fashion. On the best seller list, I discovered these comfortable drawstring trousers which are ranked 14 on Amazon’s Best Sellers for the Clothing, Shoes & Jewelry classification. However, they also ranked 1 in females’ Casual Pants & Capris. There are 964 reviews with a general 4-star ranking. Okay at all.
I choose to search for the specific keywords following the brand name to see if I might find it on Oberle. And sure enough, there’s a supplier carrying the specific item.
If they’re best sellers on Amazon, they might also be best sellers by yourself shop. So you can add products to your store, like this one, based on their efficiency on Amazon.
Okay, let me guess what you’re thinking today. “But Nicole, I can’t perhaps take on Amazon. Their prices are too low.” Am I close?
I used to have those worries too till I experienced the effect of a winning product very first hand. If someone sees your item from an advertisement first, they’re most likely to buy straight from you.
The secret– and this is a BIG one– is do not utilize the maker’s product name. You’re developing your own brand name, so invest the 30 seconds needed to come up with a distinct item name.
Also read: WooCommerce v/s Shopify Comparison
Wish is another example of an online merchant who advertises their very popular items. Have a look at the feline towels on the bottom best corner. Over 50,000 individuals have purchased those towels off Wish’s site so they’re absolutely a winning product.
If you head over to Wish’s item page, you’ll see some more excellent numbers. Over 6,900 reviews proving that individuals are in fact purchasing these products.
Desire is a bit more sophisticated, so you can’t simply copy and paste the title into Oberle. Nevertheless, if you browse for a feline towel, sure enough, you’ll find the exact product.
The cool thing about this cat towel is that you can instantly inform simply from looking at it that it’s an impulse purchase product. The majority of the products on Wish are accommodated draw in the impulse buy. So naturally, they would do well on visual platforms like Facebook and Instagram.
So when browsing bestseller lists, keep your eyes open for impulse buy products. Some trademarks for impulse buy items include things like:
Vibrant (or aesthetically sticks out when scrolling).
Elicits a psychological reaction (” I need this” or “This is cute” or “I like this”).
Different style or style from anything you’ve ever seen.